Orientalism, by the Palestinian thinker Edward Said (1935-2003), was published in 1978. It revealed how the East was constructed as the counterpart of the West by the discipline that gave the book its title. Orientalism was based on a series of stereotypes that corresponded to the interests of political and economic powers.

This exhibition presents a survey of various Valencian counter-culture offerings produced between the 1960s and 1980s. It shows how highbrow and lowbrow culture were taken as a basis for proposing alternatives to all the orthodox ideas of the time.

Few phenomena feature more decisively in all the principal transformations that took place during Franco’s dictatorship. Yet the tourist boom in Spain tends to be trivialised. The hegemonic narrative reduces the imagery of tourists to the product that they consume (sun and sea), the government’s actions to a slogan (“Spain is different”) ...

Miquel Navarro (Mislata, 1945) was one of the group of artists who transformed sculpture in the late 1970s. His large installations in towns and cities are welcoming places but they also form part of the authority that dominates and controls.

The exhibition places the works of Julio González (Barcelona, 1876 - Paris, 1942) right at the centre of the aesthetic, political and social debate of his time, seeking to generate a discourse in which all such aspects come together using the artwork and documents that the IVAM has about him and other Avant-garde artists.

This new look at the IVAM Collection will set out from one of its central nuclei, Pop Art, especially British Pop Art and the Spanish forms of realism, in order to expand the concept of realism to which they were related.

Ignacio Pinazo (Valencia, 1849 – Godella, 1916) opened up a new field for the treatment of naturalism, light and investigation.